Pliny the Younger Releases and Thousands Flock to Russian River Brewing Company

As expected, the crowds showed up and stood in line for the release of Pliny the Younger on Friday. The two-week release of the beer continues to bring crowds into Sonoma County. And with the crowds comes money: about 5-million dollars into Sonoma County coffers. Next year, the release is expected to be held at the new, larger version of the Russian River Brewing Company in Windsor.