Rose Parade Struggling To Collect Donations

Purestock/iStock/Thinkstock

The Luther Burbank Rose Parade and Festival in Santa Rosa is in danger of ending. Organizers say they are struggling to collect enough donations to keep the event afloat. Organizers tell the Press Democrat they think the financial stress created by the 2017 wildfires and this year’s Russian River flooding are partially to blame for the drop-off in sponsorship dollars. They say unless they meet a 25-thousand dollar gap, this year’s parade, on May 18, could be the last.