La Tortilla Factory’s Carlos Tamayo Passes Away


A key figure of La Tortilla Factory has passed away. The Press Democrat reports that Carlos Tamayo died on July 29th in his Santa Rosa home surrounded by family at the age of 76. Carlos was born in 1946 in North Platte, Nebraska. After serving in the army and becoming a financial analyst, he helped his parents, Jose and Mary, start La Tortilla Factory in 1977 with a $75,000 loan from the Small Business Administration. Carlos went into the business full time expanding and refining operations along the way which included recruiting various family members. In 1988, the family closed their Mexicattessen on Dutton Avenue and switched primarily to producing and selling tortillas. The Tamayo family sold a majority interest in La Tortilla Factory in 2021 to Idaho-based Flagship Food Group. It was then Carlos retired from his last role with the company: chairman of the board of directors.