A toast to Pliny the Younger. In a survey, the Sonoma County Economic Development Board says that this year’s release of the Russian River Brewing Company’s Triple IPA generated $8.6 million dollars for the local economy. That is a significant bump from last year of over 36-percent. Over 25-thousand people came into either the Santa Rosa or Windsor Russian River Brewing locations. The average group size was between 3 to 4 people, and each group spent an average of $329 at Russian River Brewing. In the survey, 99-percent of respondents said they’d come again.